Article: Olivella Takes Paris: From Runway Skincare to Star-Studded Dinner with Patrick Ta and Coco Rocha
Olivella Takes Paris: From Runway Skincare to Star-Studded Dinner with Patrick Ta and Coco Rocha
Paris Fashion Week 2025 marked a pivotal moment for Olivella, the Italian skincare brand that has elevated Virgin Olive Oil into true “Gourmet Skincare.” Bringing the essence of the Mediterranean Diet and the purity of Italian ingredients to the global stage, Olivella curated a high-profile two-day event that solidified its positioning in sustainable luxury.
The Backstage: A Canvas of Purity for Florentina Leitner
Amidst the demanding pace of the Fashion Week backstage, the Olivella team oversaw the complete skincare preparation for the models walking in the Florentina Leitner show.
The brand’s philosophy—“to reveal rather than conceal”—perfectly complemented the runway aesthetic. By utilizing formulations based on ultra-purified Virgin Olive Oil, known for its unique ability to mimic the skin’s natural lipids, the goal was to ensure a flawlessly hydrated, dewy, and luminous base. The skin, treated with the olive elixir, became the key accessory to the final look, conveying youthful vitality and glow.
The Climax: The Exclusive ‘First Layer’ Dinner at Lapérouse
Crowning its presence on the runways, Olivella hosted an exclusive event on October 5, 2025: the private dinner dubbed ‘First Layer’.
The chosen location was the historic Lapérouse restaurant, an icon of Parisian luxury. The event transcended a simple celebration, evolving into a sensorial experience where haute cuisine and skincare merged, celebrating olive oil as a universal symbol of wellness and authenticity.
The evening, led by Co-founder Lucrezia del Papa, gathered an exceptional star-studded guest list, bolstering Olivella’s international prestige. Among the influential guests were:
- Patrick Ta, the renowned celebrity make-up artist.
- Coco Rocha, fashion icon and supermodel.
- Isabeli Fontana, world-famous model.
The intimate atmosphere, highlighted by candlelight and dishes paying tribute to the purity of the olive oil, embodied the brand’s mission: to build a community that celebrates honest, skin-first beauty. Guests were offered hero products like the Nourishment Cream and the Hydra Moisture Gel Cream for a tactile exploration of the Olivella world of hydration and care.
With its strategic presence at one of the most glamorous moments in global fashion, Olivella not only demonstrated the performance of its products but reaffirmed Virgin Olive Oil as the unparalleled essence of Mediterranean beauty and wellness in the 21st century.
